 Every year, countless
motorcycle racers have to give up racing because of a
lack of finance. Dozens of young boys and girls have to
give up their dream of racing because they can't afford
to even get started. And hundreds of talented racers
have to watch racing instead of racing because they
can't find a sponsor.
Could one of them have been the
next Rossi, the first woman British Champion or the
first disabled racer to be offered a Works bike?
Financial sponsorship is difficult if not impossible
to come by. Not everyone will become a champion, so most
of the "big name" sponsorship money goes to a few top
racers leaving the real core of the sport, the club
racers, desperately trying to find ways and means to
continue racing.
Adopt a Racer has been set-up to help these racers
raise financial sponsorship and give them a chance to
take home a sponsorship fund every quarter.
It also gives the public a chance to get more involved
in helping their local racers as well as actively help the
sport. The non-profit scheme provides a comprehensively
managed direct link between club racers and sponsors,
allowing racers to concentrate on racing.
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